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Positive Momentum in Asia’s Steel Market: Plant Activities Surge Amid Fertilizer Demand Boost

Recent developments in Asia’s steel market signal a very positive sentiment, particularly driven by increased agricultural activity and a supportive environment for urea exports. According to the news article India’s Rabi sowing picks up published on January 15, 2026, an uptick in sown acreage for Rabi crops is anticipated to enhance domestic fertilizer demand. Satellite-observed activity data correlate with this, as evidenced by the steel production levels of key plants.

Bar chart and satellite map of steel production activity in Asia

Activity levels have shown notable fluctuations. The mean activity for observed plants rose sharply from 22.0% in July 2025 to a high of 46.0% by December 2025, reflecting an overall resurgence in production. Although January 2026 saw a decline to 39.0%, the activity of Zhuhai Yueyufeng Iron & Steel Co., Ltd. demonstrated resilience, maintaining output levels at 70.0%, influenced by steady demand for construction materials and high-speed wire.

In contrast, Baowu Group Echeng Iron and Steel Co., Ltd., in Hubei, experienced a decrease from 36.0% in November 2025 to 30.0% in January 2026. This decline can be correlated with the broader market shifts towards agricultural initiatives noted in “India’s Rabi sowing picks up.” No specific direct impact was observed on Fujian Dingsheng Iron and Steel Co., Ltd., which remained relatively stable but at lower activity levels compared to its peers.

Steel buyers are advised to proactively secure supply from Zhuhai Yueyufeng Iron & Steel Co., Ltd., given its consistent output and positive outlook in the construction sector. Additionally, the increased demand for fertilizers in India may drive demand for relevant steel products used within agricultural applications, suggesting strategic procurement alignments could be beneficial. Continuous monitoring of Indonesia approves urea export licences for 2026 can also provide insights into potential supply chain adjustments, particularly in connection to fertilizer production and its impact on steel demand indirectly.